**These are some tactical ideas that u can implement right away for your next cold email campaign, check it out.**
Keep it under 5 words- **In gmails or even Outlook we see a little preview, where people look at a glance and decide whether they want to open up the mail or not- so** keep it short and to the point
Focus on pain points and ur solution –
if u can provide value and reduce their problem ur open rate will definitely increase…u can use something like – biggest mistakes… the real secret to… fastest way to…etc
Avoid sales language- like ‘can you chat’, ‘exclusive invitation’ or even discount, pricing or anything that is really going to cause your open rate– remember the subject line is not designed to make ‘the sale’.
Watch out for spam filter words- words like sales, opportunity, act now, cash, credit etc –you can even Google
Reference a common contact if you have one–they may be a person or a company that really familiarizes the prospect with yourself
and last- AB split test subject lines – I’ve already made a video on this, go and check it out now
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Watch the video here >>
