Email Marketing Strategy | Email Marketing | Email Marketing Campaign | Email Marketing Course
Want to know the best email marketing strategy to get the best results for your business?
In this video, we join Thomas who will take you through this step-by-step email marketing strategy course from designing your email marketing strategy to how to build your customer database and the importance of marketing permissions, and much more.
00:00 Introduction
00:15 Email Marketing Strategy Course Topics
00:31 Why Use Email Marketing?
01:20 Email Marketing Benefits
02:30 Designing Your Email Marketing Strategy
07:55 Email Marketing Tools
09:07 Building a Database
10:34 Lead Magnet Example
14:46 Types of Email Marketing – Transactional Vs Marketing
16:58 Marketing Emails
19:20 Transactional Emails
21:07 Transactional Emails and eCommerce
22:00 Different Types of Emails – Informative
22:42 Marketing Permissions
25:52 The Importance of Personalisation
29:21 Industry Averages
31:30 Your Overall Strategy
This is a great course on email marketing as we will support you in finding the best email marketing strategy to work for your business moving forward.
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