Meet Sarah, a young entrepreneur who started a new business selling custom-made jewelry online. She had a great product and an impressive website, but she struggled to get any sales in the first few weeks of launching.
Instead of giving up, Sarah decided to follow up with potential customers who had visited her website but had not made a purchase. She sent them personalized emails offering discounts and special deals on her products. She also asked for feedback on why they did not buy and how she could improve her offerings.
Through this follow-up strategy, Sarah was able to convert many of these leads into paying customers. She also learned a lot about her target market and made improvements to her website and product offerings based on the feedback she received.
As a result of her persistence and willingness to follow up, Sarah’s business began to take off. Within a few months, she was making consistent sales and her customer base was growing rapidly. Today, Sarah is a successful entrepreneur with a thriving business, all thanks to her commitment to following up with potential customers and taking their feedback seriously.
Follow up and persistence can be a powerful tool in achieving your business and life goals.
Following up after a meeting or a sales call often seems like a lost art. So many neglect to do it. Effective follow-up techniques help you stand out from the competition, build trust, and increase the likelihood of creating successful outcomes.
Here are…
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By: Mark Sanborn
